Web Marketing Resources

Free Competitive Research Tools

Website Watcher
This site monitors changes to your competitors web sites. They notify you when a change is made and also highlight those changes so you can easily see it. Free trial, then a fee.
www.aignes.com

Way Back Machine
See past versions of competitors sites and the dates they made the changes.
www.waybackmachine.org

Back Link Checker
This tool queries Yahoo to determine the backlinks of your domain or your competitors and reports the link text used by your backlinks to link your website.
www.webconfs.com/anchor-text-analysis.php
www.seologs.com/link-analysis-tool/backlinks.html

Keyword Density Checker
The Keyword Density Checker will crawl the given URL, extract text as a search engine would, and analyze the density of the keywords. Figure out why your competitors are ranked higher than you and fix it. Pay tool listed below automates this. Free at:
www.webconfs.com/keyword-density-checker.php
www.gorank.com/seotools

Top 10 Websites - Keyword Analyzer
This tool tracks the Top 10 websites on any keyword and gives you the keyword density. Works with Google search results.
www.webuildpages.com/seo-tools/whoischeck-bykeys.pl

Google Rankings Tracking
As the # 1 Search Engine, Google automatically tracks your rankings with this tool.
www.googlerankings.com

Google Toolbar
Gives you the page ranking for all websites you visit on a 1 - 10 scale. Helps you know if you want to do a marketing deal with another site.
toolbar.google.com

Alexa Toolbar
Gives you a rank based on links. The smaller the number the better. Google and Yahoo are of course ranked 1 and 2. A ranking within the top 5000 is very good. A ranking within the top 50,000 is still good. A ranking over 1,000,000 is not so good.
www.alexa.com

Search Engine Saturation
Search Engine Saturation simply refers to the number of pages a given search engine has in its index for your website domain. Check your search engine saturation and compare your website to competitors. Check this information on a regular basis to see if your search engine saturation is climbing or falling.
www.marketleap.com/siteindex

Links - Quality Check
This tool measures link quality and also lists those linked to you or your competitors websites with Google search directory.
http://198.68.180.60/cgi-bin/link-reputation-tool.cgi

Links - Popularity Check
The more incoming links the better for search engine ranking purposes. This tool will find out who is linking to your site and also run a benchmarking report to show you where you stand in comparison to competitors and other major online players.
www.gorank.com/linkpopularity
www.marketleap.com/publinkpop

Google Site Maps
Google Sitemaps is an easy way for you to submit your websites to Google> You also get detailed reports about the visibility of your pages on Google. With Google Sitemaps you can automatically keep Google informed about your web pages, and when you make changes to these pages to help improve your coverage in with Google site crawler.
https://www.google.com/webmasters/sitemaps/login

Improve Your Sites Loading Time
Gifbot will compress graphic files to make them load faster without hurting image quality
www.netmechanic.com/accelerate.htm

Similar Page Checker
Search Engines penalize you when they determine that content of a page is duplicated somewhere else. This free tool allows you to determine the similarity between two pages. Use this if you use one of the page generation programs to create pages.
www.webconfs.com/similar-page-checker.php

Screen Resolution Checker
See how your web site looks in different screen resolutions. You want to avoid horizontal scrolling. Check to see if your web person designed your website correctly for different monitor resolution sizes.
www.webconfs.com/web-page-screen-resolution.php

YouSendIt.com
Transfer large files online for free without using FTP
www.yousendit.com

Web Site Design Help

Find Freelance Help
You can get any web related work done at one or more of these websites. The only caveat is to define precisely what you need to get the best price. You submit your project details and then the freelancers give you a bid and you choose who to work with.
www.elance.com
www.rentacoder.com
www.guru.com

And for copywriting services:
www.freelancewriting.com

Paid Resources

Your Own Programmable Internet Robot
This program gives you your own robot to search the Internet for whatever you want. Mostly used to find reciprocal link partners but can find Joint Venture partners too. When it comes back after finding sites for you, you train it by telling it whether it did well or not on each site so it learns what you want.
www.cyber-robotics.com

SEO Elite
This software helps automate competitive research and setting up of your pages to rank high by seeing what those who do rank high are doing. Cost is $167.
www.seoelite.com

Audio Generator
Put audio on your web site and change it with a phone call. Also automate collection of audio testimonials. Change web audio with a phone call like you change a voice mail message.
www.audiogenerator.com

Instant Video Generator
Put video on your web site easily and inexpensively.
www.instantvideogenerator.com

Web Page Generator
Automates creation of hundreds of web pages.
www.directorygenerator.com ($247)
www.trafficequalizer.com ($147)

Keyword Analysis Tool
Wordtracker helps website owners and search engine marketers identify keywords and phrases that are relevant to their or their client's business and most likely to be used as queries by search engine visitors. Marketers can also determine how many competing sites are using those keywords and can identify the phrases that have the greatest traffic potential.
www.wordtracker.com

Just For Fun

Satellite view of any address in the US
Zoom in or out to see whole neighborhoods or close-up of one house.
maps.google.com

Article & Newsletter Resources:

GoArticles.com
Contains 42,300 articles you can use on your web site for content. You can also setup RSS in seconds. You can also add your own articles and have your articles published on other sites instantly.
www.goarticles.com

SiteProNews.com
Receive daily email newsletters. Contains awesome articles on Internet marketing, Search Engine Optimization, etc.
www.sitepronews.com

For More Information Contact:

Joe McVoy
Profitable Marketing Systems, LLC
1100 Nautilus Court
Lafayette, CO 80026
Web: www.ProfitableMarketingSystems.com
Email: Joe@ProfitableMarketingSystems.com
Phone: (720) 890-8760
Fax: (303) 604-6839

You are free to copy this article to use on your web site or blog as long as you make no changes and keep contact info including web site and email address intact.

© 2006 Profitable Marketing Systems, LLC

 

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